We’re seeing a fair bit of activity over on Tumblr right now, in relation to a “personality type” app in circulation.
Here’s an example post:
It reads as follows:
There are 16 personality types. This app can draw your personality profile analyzing your Tumblr account, including your posts and tags
The “Give it a try” link leads to a Goo.gl shortening URL, which currently returns the following stats:
* Created 19 hours ago
* 21, 025 total clicks
* 10,878 clicks in Chrome, second highest is iPhone with 5,422
* Most of the visitors come from the US, with 11,501 visitors
The link itself takes clickers to a Tumblr app install page:
“Is it alright for this application to access some of your data and make posts to your account?”
Should the visitor allow the install, they’ll be taken to the following page:
Clicking “Begin Download” changed the wording to “Start your free trial with VideoStripe now”- clicking again? A sign-up page for what appears to be a streaming service:
Away from offers and sign-ups, the person installing the Tumblr app would find they now have a new post on their blog asking visitors to give a personality type app a try….and round we go, back to the start.
We see a lot of things bouncing around Tumblr, and we’re sure we’ll write a few more blogs on the same subject before the year is out.